Isabelle Ithurburu, bad news for TF1

Isabelle Ithurburu, bad news for TF1

Despite the absence of rugby, the presenter of 50 minutes Inside had a complicated Saturday to say the least, with the celebrity program recording one of the worst audiences of the season.

This time, Isabelle Ithurburu did not have to deal with competition from rugby. The semi-final between the Sharks and Clermont took place earlier in the afternoon and Toulouse played their Champions Cup semi-final against Harlequins on Sunday.

The previous weekend, 50 minutes Inside had visibly suffered from the broadcast on France 2 of the decisive match of the 6 Nations Tournament between France and England. While this women’s Crunch topped the audience with 2.52 million viewers and 20.3% market share, the magazine presented by Isabelle Ithurburu had to settle for second place with 2.36 million viewers. and 16.4%.

Only third in the audience rankings

But Saturday’s results were ultimately even more disappointing for the former Canal Rugby Club presenter. His show only attracted 2.12 million viewers for an audience share of 16.3%. Enough to earn TF1 third place in the precious prime-time access niche. The first channel is not only ahead of France 2, solid leader with its game Don’t forget the words presented by Nagui, watched by 2.35 million faithful, but also by France 3, his Here 19/20 having been followed by 2.28 million pairs of eyes.

The only reason for satisfaction for Isabelle Ithurburu and her teams: 50 minutes Inside is the leader among female audiences with 21% audience share among those under 50 for the first part, L’Actu, and even 28% for the second part, Le Mag.

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